Incheon Metropolitan City (인천광역시, Mayor Park Chan-dae, 박찬대) announced it will hold the '2026 Beauty & Healthcare Show' for three days, from July 23 to 25, at Songdo Convensia (송도컨벤시아). Hosted by Incheon City and jointly organized by the Incheon Tourism Organization (인천관광공사) and Segye Expo Co., Ltd. (㈜세계전람), the business exhibition aims to boost the K-beauty and healthcare industries and marks its 11th edition this year.
 [코리안투데이] Promotional poster for the 2026 Beauty & Healthcare Show. © 김현수 기자 |
190 Domestic and International Companies, Plus a Regional Beauty Pavilion
The exhibition will bring together 190 domestic and international companies showcasing a wide range of products in the cosmetics and healthcare sectors.
The 'Regional Beauty Company Pavilion,' supported by organizations including the Incheon Port Authority (인천항만공사) and Incheon Technopark (인천테크노파크), will feature 30 companies highlighting the competitiveness of local businesses.
Business Programs Including Export Consultations with Buyers from 17 Countries
In partnership with KOTRA (대한무역투자진흥공사), the show will host one-on-one export consultations with 37 overseas buyers from 17 countries.
For the first time this year, a domestic distribution buyer procurement meeting will also be held in cooperation with the Korea Small and Medium Business Distribution Center (한국중소벤처기업유통원), along with livestream commerce (라이브커머스) training and export consultations to support the market entry of domestic companies.
A Variety of Hands-On Programs for Citizens
Personalized programs such as custom cosmetics-making, personal color diagnosis, and beauty and hair recommendations will run alongside aroma and craft experience programs.
Mayor Park Chan-dae (박찬대) said, 'This exhibition is an opportunity to strengthen the competitiveness of companies in the beauty and healthcare sector — one of Incheon's strategic industries — and to support their overseas expansion.' He added, 'We will make it not only a venue for generating industrial achievements but also a festival where citizens can enjoy and take part together.'
[ Reporter Kim Hyun-soo ] incheoneast@thekoreantoday.com
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